Online Video Usage

The growing popularity of online video has been pretty obvious to me for a while, but now we have confirmation from comScore’s new Online Video Metrix service. That fact alone–that they felt compelled to offer an online video measuring service–should speak volumes. But they offer the statistics and demographics of online video use, as well: The number [...]

A Second Life For An Advertisement

Sometimes, like Michael J. Fox, you need to go back in time to see the future. I recently started to see the Seinfeld/Superman "Webisodes" pop up on video sharing sites such as YouTube. I’d fogotten about them but they were very much ahead of their time and now they are enjoying a renewed interest in [...]

Google’s Matt Cutts Offers SEM Insight

I Just finished reading an interview by ClickZ Network’s  Mike Grehan with Google’s  Matt Cutts, the company’s  liaison to the  search engine marketing industry. The article is a summary of the interview, highlighting some of the key points Cutts makes, not the least of which is "Just make a great site, with great content and [...]

Consumer Generated Music Videos

Every musician and band should be urging their fans to create their own videos for their songs and to show them off at YouTube. I am constantly being amazed at the depth of creativity that is being unleashed through such distribution platforms as blogging and video sharing sites. Somone calling himself Scotbot has created this [...]

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  Blog covering all aspects of Internet marketing including search optimization & marketing, email marketing, blog marketing, video marketing, social media marketing, mobile marketing & online pr.
  
  David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.

  
  

  
  
  

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