Marketing With Web 2.0 – A Communications 2.0 Presentation

This is the full presentation and I gave on marketing with Web 2.0 technologies, called . We presented to a nonprofit communications class at Hamline University.

This lecture is divided into twelve segments that cover the theories and technologies behind Web 2.0; marketing with photo sharing sites such as ; podcasting and podcast marketing through such services and search engines as ; viral video and video sharing sites like ; social bookmarking marketing with services like ; feed readers and RSS marketing through services like and ; microblogging and mobile marketing through text messaging and instant messaging with services like ; marketing with document sharing services like ; event marketing with online calandar services like and ; expertise positioning with answer services like and ; and the lecture is capped off with a question and answer session.

See also: