Future Tense Interview On Minneapolis Bridge Collapse

Today’s edition of Minnesota Public Radio‘s Future Tense program features yours truly.

I gave the interview yesterday and I must’ve talked to the reporter for a good 15 to 20 minutes. I don’t know why, but I’m always surprised at the amount of stuff that gets left on the cutting room floor.

Certainly, a lot of the responses to interview questions don’t make compelling radio or aren’t profoundly insightful or, in the end, don’t have a direct bearing on the topic at hand.

Nevertheless, I’d love to see news organizations, as a standard practice, also post the full, uncut interviews they conduct for the benefit of anyone who wants to dig deeper into the story.

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About David Erickson

David Erickson is principal of e-Strategy Media, a digital marketing consultancy based in Minnesota. David has extensive experience in digital marketing and is often used as an expert source by media and asked to speak on the topic before organizations and to sit on panel discussions.