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	<title>Comments on: Internet Branding With Icons</title>
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	<description>Online marketing insight by David Erickson.</description>
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		<title>By: David Erickson</title>
		<link>http://e-strategyblog.com/2007/08/internet-branding-with-icons/comment-page-1/#comment-38</link>
		<dc:creator>David Erickson</dc:creator>
		<pubDate>Tue, 14 Aug 2007 17:46:01 +0000</pubDate>
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		<description>Excellent! I didn&#039;t even know that worked. Thanks for the tip, Ed.
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		<content:encoded><![CDATA[<p>Excellent! I didn&#8217;t even know that worked. Thanks for the tip, Ed.</p>
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		<title>By: Ed Kohler</title>
		<link>http://e-strategyblog.com/2007/08/internet-branding-with-icons/comment-page-1/#comment-39</link>
		<dc:creator>Ed Kohler</dc:creator>
		<pubDate>Tue, 14 Aug 2007 16:30:39 +0000</pubDate>
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		<description>Great breakdown of the value of favicons. People rely on those icons more than they probably realize, so it&#039;s worth taking the time to create one. Probably the easiest way I know to make one is to create a 16x16 image, save it as a favicon.bmp, then change the extension to .ico and upload it to your root directory.
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		<content:encoded><![CDATA[<p>Great breakdown of the value of favicons. People rely on those icons more than they probably realize, so it&#8217;s worth taking the time to create one. Probably the easiest way I know to make one is to create a 16&#215;16 image, save it as a favicon.bmp, then change the extension to .ico and upload it to your root directory.</p>
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