Google’s Open Source Cell Phone Platform Trumps iPhone
Google’s making quite a bit of noise.
First, the OpenSocial alliance and now this, the Open Handset Alliance. While not exactly a gPhone, Andriod is Google’s open source platform for mobile devices.
Android includes all the software needed to run a smart phone and because it’s open source and free, it is poised to seriously undercut both the iPhone and Windows Mobile. Since the software will be free, it will help to drop the price of cell phones and because the platform is open source, it promises to have far greater utility because developers world wide will be able to create applications for the device that will serve any need they imagine.
Lower prices and infinite features? Is it any choice?
While this announcement has no immediate impact, it will eventually help spur the adoption of broadband, mobile computing. By tapping into the world wide open source development community, the platform will no doubt enjoy remarkable applications and innovations.
Mobile marketing just got a whole lot more interesting.
These are two Google-created videos about Android:
If I Had A Magic Phone