Android, The iPhone Killer

Google’s Open Source Cell Phone Platform Trumps iPhone

Google’s making quite a bit of noise.

First, the OpenSocial alliance and now this, the Open Handset Alliance. While not exactly a gPhone, Andriod is Google’s open source platform for mobile devices.

Android includes all the software needed to run a smart phone and
because it’s open source and free, it is poised to seriously undercut
both the iPhone and Windows Mobile. Since the software will be free,
it will help to drop the price of cell phones and because the platform
is open source, it promises to have far greater utility because
developers world wide will be able to create applications for the
device that will serve any need they imagine.

Lower prices and infinite features? Is it any choice?

Compare that to Apple’s and Microsoft’s proprietary mobile operating systems and it makes little sense to to use them. (Here’s a good contrary view.)

While this announcement has no immediate impact, it will eventually help spur the adoption of broadband, mobile computing. By tapping into the world wide open source development community, the platform will no doubt enjoy remarkable applications and innovations.

Mobile marketing just got a whole lot more interesting.

Android Videos

These are two Google-created videos about Android:

If I Had A Magic Phone

Introducing Android

Similar Posts:

• Mobile Commerce – iPhone Or T-Mobile G1?
• links for 2007-11-08
• links for 2007-05-31
• Open Source Vs. Proprietary?
• Google Kickin’ It Old Skool

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  David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.

  
  

  
  
  

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