Skip to content

Data Portability Is Bassackwards

While it is encouraging to see the movement toward with such initiatives as ,  am I the only one who thinks the framing of the notion is bassackwards?

While I’m all for being able to take my social network profile with me and plug it in wherever I want to, my data should not merely be portable in such a one-dimensional fashion. My data and, by extension, the content that I produce, should be entirely portable according to my preferences.

The current talk about data portability is the idea of , like what does with aggregating all the content you create elsewhere on one service. that FriendFeed and similar services are hosted elsewhere, beyond your control. He wants his lifestream hosted at his blog, so he has entire control over it.

While I too want control over the presentation of my centralized lifestream, this methodology still requires decentralized content creation.

I create a lot of online content: I blog here, I have a video blog, a , a , a , a , a , a , and a just to name merely the most popular. I have a lot of other social media accounts.

What I want is a single account from which to create my online content; a place–it would ideally be a plugin to my browser–where I can upload videos to my YouTube and Facebook and MySpace or other video sharing accounts, where I could post microblog posts to Twitter and and , where I could upload photos to Flickr and Facebook and MySpace.

What I’d like is fine-tuned control over where my content would go so I could check off the sites where my video content would be published: YouTube, check; Facebook, check; MySpace, check, Blip.tv, check. And on down the list from my blog content to my Tweets to my bookmarks, etc.

Finally, I’d like to centralize my communities as well, so I could follow my conversations in the same place: Follow my Twitter friends’ Tweets, my Facebook friends’ activities, etc.

It is, after all, the user generated content, broadly defined, that gives these social sites their value. Let me pick my one main site I want to hang out at–Facebook, for example, but let me aggregate all my content and centralize my content creation in one place and give me the choice of with whom I want to share my content.

That is true data portability.

Similar Posts:

About David Erickson

David Erickson is principal of e-Strategy Media, a digital marketing consultancy based in Minnesota. David has extensive experience in digital marketing and is often used as an expert source by media and asked to speak on the topic before organizations and to sit on panel discussions.

2 Comments

  1. Ken Kadet on July 3, 2008 at 4:15 00 pm CDT

    Great point … I think the dream app for many of us is the ultimate dashboard … the perfect assistant to find everything that you know you want to follow, and even things that you might want to follow, but don’t know it yet…and then perhaps even serve up a surprise or two.

    Add to that a really big monitor (or, for Watchmen fans, Ozymandias’ video wall), and we’ve got it.



  2. Ken Kadet on July 3, 2008 at 9:15 12 am CDT

    Great point … I think the dream app for many of us is the ultimate dashboard … the perfect assistant to find everything that you know you want to follow, and even things that you might want to follow, but don’t know it yet…and then perhaps even serve up a surprise or two.

    Add to that a really big monitor (or, for Watchmen fans, Ozymandias’ video wall), and we’ve got it.



Scroll To Top