According to Google Insight for Search data, Barack Obama leads his Republican opponent John McCain in the volume of search queries by Minnesotans by a large margin.
Long considered a blue state, it’s probably not surprising that there would be more interest from Minnesotans in the Democratic candidate compared to the Republican candidate. The following chart compares Minnesota-based searches for Obama (blue) versus searches McCain (red) during the past 90 days. The large Obama spike occured on the day he gave his victory speech in Saint Paul:
Minnesota has been touted as a potential toss-up state beginning with at least the last election cycle. With all the talk of Governor Tim Pawlenty as a potential McCain running mate and what with the GOP convention being held in Saint Paul, there’s been a lot of talk that we could be in play this time.
If search traffic is any indication, that doesn’t appear to be the case.
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