The Move To WordPress

I have decided to move this blog from TypePad to WordPress.

TypePad is a fine service and perfectly suitable for beginning and intermediate bloggers but I need more flexibility and marketing muscle than it can currently offer, so I’ve decided to use WordPress.

In order to get the most out of WordPress, I will host it myself.

The primary reasons for the move are

  • Since WordPress is open source, I can customize my blog to my heart’s content
  • Since WordPress is open source, its features and functionality continue to grow as more and more developers contribute their own plugins
  • WordPress (through contributed plugins) offers the most control over my blog with regard to search engine optimization techniques
  • There are more design options through contributed themes
  • WordPress is free

Speaking of themes, I’m currently looking for a cool new theme for this blog that is fairly unique, customizable, yet not custom designed. My price range is zero to $100. If you know of any that you think would work for me, please post them in the comments.

Finally, please bear with me as I make this transition. In exchange for your patience, I’ll post some of the issues I run into along the way in case you’re considering making the same switch.

The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

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