UPDATED: 2/18/15. One source of keywords are on the search engine results pages (SERPs) themselves: You will often see links to related searches in the SERPs. You can also find keywords from your web site’s own traffic analytics program.
The following list of 14+ keyword research tools to help you understand what people are searching for, and, therefore, what people want. Lucky you!
- Google Trends Explorer – Full-featured keyword research tool.
- Google Trends – See what is currently trending in search.
- Google Suggest – Provides related search terms in a drop down menu as you type. YouTube has the same feature for video-related search terms.
- Ubersuggest – This is Google Suggest on steroids!
- Google AdWords Keyword Planner – Keyword research for commercial search terms that are bid upon for Google ads.
- Microsoft AdCenter Labs has a whole host of keyword research tools, including a and search funnels tool, audience intelligence tools.
- KeywordDiscovery – Full featured, subscription-based keyword research tool. Free version. Keyword Directory – identify specific search terms that drive traffic to web sites within each industry category.
- WordTracker – Full featured, subscription-based keyword research tool. Free version.
- Compete – Full featured search analytics tool with limited free access.
- SEMRush – This is a for-fee tool that I use extensively. They collect their own keyword data, so it’s a great way to fill the void left by Google Analytics’ damn (not provided)
- KeywordSpy – Actually lets you spy on the search advertising activity of a given domain.
- KeywordTool.io – Keyword research for Google, YouTube, Bing and App Store, all in one tool.
- FollowerWonk – Point it at any Twitter account and get word clouds of keywords used most frequently in that account’s Tweets.
- Yoast Suggest – Export results in a CSV file.
- Google Analytics Resources
- Using Online Analytics For Insight Into News Consumption
- Keyword Research Video Tutorial
- Search Engine Marketing Resources
- Google Takes On WordTracker & Keyword Discovery