If you’re having trouble convincing those reluctant decision makers about the value of social media, show them this video of big-haired Heather Locklear telling two friends and so on and so on and tell them to substitute the words “two friends” with “a thousand friends,” and so on…
e-Strategy Internet Marketing Blog
Online marketing insight by David Erickson.
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Blog covering all aspects of Internet marketing including search optimization & marketing, email marketing, blog marketing, video marketing, social media marketing, mobile marketing & online pr.
David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.
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Love it, using an ad to make a point. Good point.
I am just glad there is only one real Heather Locklear. Thousands would be too much.
In social networking the truth is sometimes the opposite. Luckily I am the decision maker. And my decision was to work on the social networking.
Just don’t understand why the decision makers will scorn social networking? Business, and big business particularly, is built on connections, on who you know, another way of saying social networking.
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