The series not only provides his readers with insight from the smart people he interviews, but it is a very smart blog marketing tactic for Arik himself. People are flattered to be interviewed and once the interview is published, they are likely to share it with others, as the rest of this post will illustrate.
Arik’s most recent PR Rockstar interview was with my friend, colleague and boss at Tunheim Partners, Blois Olson. The interview took place after Blois’ PR 2.0 presentation at the PR 2.0: New Tools of the Trade conference:
- Arik Hanson Interview: Get To Know A Minnesota Blogger
- Minnesota Politics & Social Media
- Marketing To Millennials Presentation
- A Pulverized Android G1 Google Smart Phone
- Allison Frailich Discusses Practicing Public Relations In Uganda