Best Buy Augmented Reality Ad Demonstration

Best Buy is experimenting with augmented reality in their advertising. They are distributing circulars in newspapers which instruct you to visit a Web site with a webcam-enabled computer to activate the ad.

You can get the flier from the Web site (BestBuyIn3D.com), print it out (it only works in color), and show it to your webcam and it will work that way, as the following demonstration shows.