Mobile Shopping Demographics [CHART]:
Source: Briabe Media
76% of US mobile users considered their phone at least somewhat important for their holiday shopping this year.
More than a third of women said it was very important, compared with 28% of men.
62% used their phones for product or pricing information before entering a store
46% conducted in-store comparison shopping on their phone..
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- Mobile Landing Page Optimization
- Smart Phone User Behavior
- The Online Shopping Preference
- What Is Mobile?
- Mobile Shopping Conversations