How The Girl Scouts Of Minnesota Use QR Codes

The Girl Scouts of Minnesota and Wisconsin River Valleys use QR codes on the back of nostalgic Girl Scout trading cards that the girls can hand out as they sell cookies to anyone who mentions that they were a Girl Scout, back in the day. In the following video, I explain how they use QR Codes. (The Girl Scouts of Minnesota and Wisconsin River Valleys is a client of my employer, Tunheim.)

How The Girl Scouts Use QR Codes from TunheimPartners.

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About David Erickson

David Erickson is principal of e-Strategy Media, a digital marketing consultancy based in Minnesota. David has extensive experience in digital marketing and is often used as an expert source by media and asked to speak on the topic before organizations and to sit on panel discussions.

3 Comments

  1. Albert_Maruggi on May 11, 2011 at 2:13 00 pm CDT

    what camera is that shot with?



  2. Albert_Maruggi on May 11, 2011 at 2:15 00 pm CDT

    I assume the business objective to alumni is fundraising which is a less aggressive way to tap the financing stream, neat



  3. derickson on May 11, 2011 at 8:55 00 pm CDT

    It was shot with my recently stolen Kodak handheld HD camera. 🙁 Happily, I got a new one that is just as good and only cost $100. The phone I’m using in the video is the Motorola Thunderbolt.