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Beyond Social Media: Old Spice Saves The World [PODCAST]

Beyond Social Media - Old Spice Saves The World
LISTEN: Old Spice Saves The World & The Perils Of Owned Media [MP3]

This week’s highlights include Old Spice Saves the World: The Perils of Owned Media; Corporate Social Media Cluelessness; The real key to customer satisfaction – and lots of shiny new objects.

B.L. Ochman, @whatsnext, What’s Next Blog,  Albert Maruggi, @albertmaruggi Marketing Edge Podcast & David Erickson @derickson of e-strategy Blog & The Daily Numbers, discuss all that and more in this edition of Beyond Social Media.

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About David Erickson

David Erickson is principal of e-Strategy Media, a digital marketing consultancy based in Minnesota. David has extensive experience in digital marketing and is often used as an expert source by media and asked to speak on the topic before organizations and to sit on panel discussions.

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