Topics on episode 18 of the Beyond Social Media Show: Mercedes chicken commercial; Auto-refreshes; Facebook’s social television analytics; Generations bait and switch infographic; Beneful’s Dog Goldberg machine ad; Sparticl STEM educational website; Richly Gifted blog; Colin Kaepernick’s Twitter tactics; Breaking Bad’s Story Sync; Century 21’s Breaking Bad real-time marketing; some shiny new stuff & much more.