Augmented Reality
Companies' Most Exciting Marketing Tactics [CHART]
Optimizing the customer experience continues to be the most exciting opportunity for digital marketers and e-commerce professionals around the world. Company respondents are the most excited by the prospects of customer experience optimization, as they have been for some time now.
Read MoreThe Visual Internet [INFOGRAPHIC]
This infographic by Frames Direct illustrates the evolution of the Internet from a text-only to a visual medium.
Read MoreWorld-Changing Technologies [CHART]
Marketers have their own ideas about the emerging technologies that will transform their customers’ experiences, but what about the broader public and how humans experience the world?
Read More2018 Marketing Trends [CHART]
One-third of ad and marketing execs said social messaging would sway their efforts in 2018, making it the top choice among survey respondents.
Read MoreInterest In Virtual Shopping [CHART]
Research has shown that consumers are interested in the possibilities offered by virtual reality (VR) applications to allow them to demo products before purchase, something which Amazon has tackled in its recently-announced Prime Wardrobe service.
Read MoreAugmented Reality Users, 2016-2019 [CHART]
In 2017, 40.0 million people in the US will engage with some form of augmented reality (AR) at least monthly, up 30.2% over last year.
Read MoreWhy People Won't Buy VR Headsets [TABLE]
Cost isn’t the only factor holding back adoption of these virtual reality headsets. Many people are simply not interested in them.
Read MoreFuture Of Robotics & Artificial Intelligence [INFOGRAPHIC]
This infographic by PricewaterhouseCoopers illustrates the future of robotics and AI.
Read MoreAwarness Of Virtual Reality, 360 Video & Augmented Reality [CHART]
US internet users have positive attitudes toward 360-degree video, considering it memorable and engaging.
Read MoreAugmented Reality vs Virtual Reality [CHART]
US developers at virtual reality development companies or working on VR products are interestingly more enthusiastic about the long-term future of augmented reality.
Read More