e-Strategy Internet Marketing Blog» Demographics

Stats: The State Of The Internet

deerickson — Sat, 27 Feb 2010 12:11:14 +0000

A cool video statistical visualization of the state of the Internet. Found at Vimeo from Jesse Thomas via Holy Kaw! Similar Posts: Chart Wars: Data Visualization As A Messaging Vehicle Have You Been Nexted? Chatroulette Explained A Paper Notebook Computer Surfing The Paper Internet Augmented Reality Building 2009: Year In Review Via Google Wave Email this to a friend? Tweet This! Share this [...]

Generation X Technographics

deerickson — Mon, 22 Feb 2010 17:00:47 +0000

Jennifer Jones interviews Nate Elliott of Forrester Research about how and what social media Generation X uses. Similar Posts: 19 Excellent Podcasts For Communications Professionals Minnesota Monday – Online Marketing Links From Last Week Minnesota Monday â€“ Communications Bloggers Posts From Last Week Minnesota Monday â€“ Communications Bloggers Posts From Last Week Minnesota Monday â€“ Online Marketing Links From Last Week Email [...]

Generation V: How They Read & Research Online

deerickson — Sat, 19 Dec 2009 18:23:53 +0000

I’m going to start calling the generation that follows the Millennials, Generation V, as coined by Gartner. I need a handy reference to people born between 2003 and 2023 because I’ve been thinking more and more about what they will look like and Generation V(irtual) sounds about as reasonable a name as I’ve heard. [...]

Morgan Stanley Mobile Internet Report

deerickson — Wed, 16 Dec 2009 13:39:02 +0000

Morgan Stanley has released a mammoth mobile Internet report (via ReadWriteWeb): Slideshow: Similar Posts: Social Networking Statistics Minnesota Monday â€“ Communications Bloggers Posts From Last Week The Real-Time Web, EXPOSED!!! Google For Windows Mobile Microsoft Live Labs’ Pivot Visualization Tool Email this to a friend? Tweet This! Share this on Facebook Share this on Linkedin Sphinn this on Sphinn Stumble upon something good? Share it on StumbleUpon Send this [...]

Online Medical Research Behavior

deerickson — Wed, 16 Sep 2009 12:35:31 +0000

Statistics about online medical research behavior by both consumers and physicians: Online Consumer Medical Research Behavior According toÂ Harris Interactive, 78% of US adult Internet users had searched for health information online as of 2009. 2 percent of all Web queries are health-related; about a third of the subjects â€œescalatedâ€ their follow-up searches to explore serious illnesses.Â Cyberchondria: Studies of [...]

What Motivates Millennial & Boomer Talent

deerickson — Tue, 04 Aug 2009 12:26:18 +0000

As a Gen Xer, I’ve got to insert this editorial aside: It’s all about the Boomers or Millennials, isn’t it? Typically, my generation is an afterthought…not that we didn’t know that already. That aside, this is a good clip by Sylvia Ann Hewlett of the Center for Work-Life Policy on why Millennial and [...]

Teens Online: A Technographic Profile

deerickson — Tue, 02 Jun 2009 20:50:29 +0000

This presentation is from Amanda Lenhart, of the Pew Internet & American Life Project, to the New York Department of Health and Mental Hygiene. It details teens’ technology ownership and their online behavior. Great stuff, but then Pew always does a great job. Similar Posts: Millennials’ Online Behavior Dakota County YouTube Video PSA Contest Online Medical Research Behavior New Word [...]

Manga Career Guide For Millennials

deerickson — Tue, 19 May 2009 19:00:31 +0000

I just discovered this among my blog Drafts. I’ve been meaning to share this for some time but it obviously got overlooked. Anyway, The Adventures of Johnny Bunko is a fantastic example of marketing to Millennials: A career guide done as a Manga comic book. In an interview with the Wikinomics blog, author Dan Pink explained his [...]

Millennials’ Online Behavior

deerickson — Tue, 12 May 2009 11:03:12 +0000

Unless noted otherwise, these statistics are from the Pew Internet & American Life Project report [PPT] Teens and the Internet January 9, 2009. 53% of connected families go online together for shared experiences – Pew Internet & American Life Project, Networked Families, October 19, 2008 Lower income youth download more study guides – G. Knell National Literacy [...]

Born Digital: Millennials & Privacy – Google Talks

deerickson — Tue, 12 May 2009 00:30:36 +0000

Similar Posts: Interview: Steve Rubel Talks Media Ubiquity Marshall Simmonds Talks Traditional Media Efforts Online New Facebook Privacy Opens The Floodgates, Offers More Control The Future Of Digital Agencies Language Ladies & Digital Dudes Email this to a friend? Tweet This! Share this on Facebook Share this on Linkedin Sphinn this on Sphinn Stumble upon something good? Share it on StumbleUpon Send this page to Print Friendly Subscribe [...]