Logorama – Oscar Winner For Animated Short Film
March 10, 2010 · Categories: Citizen Marketing/Branding, Internet Branding, Keepin' It Real, Video · View Comments
This is awesome! Logorama won an Oscar this year for animated short film. Definitely shut the door or put the headphones on if you’re at work: Plenty of colorful language. Found at iLP via BuzzFeed.
Facebook How To: “Retweet” Feature Demonstration
January 23, 2010 · Categories: Conversational Marketing, Internet Branding, Internet Marketing News, Lifestreaming, Micromarketing, Online Communication, Social Networking, Tagging, Technology, Video · View Comments
Facebook keeps adding new Twitter features, the most recent being the ability to effectively “retweet” content that appears in your live or news feeds. The significant element of this new feature as a marketing utility is the fact that the feature source-stamps the content, so something I post personally that is shared by someone else, [...]
Career Advice For College Students
January 1, 2010 · Categories: Blog Marketing, Citizen Marketing/Branding, Consumer Generated Media, Conversational Marketing, Domain Strategy, Expert Positioning, Internet Branding, Lifestreaming, Online Communication, Online PR, Reputation Management, Search Engine Marketing, Social Networking · View Comments
Image courtesy of http://thegoldguys.blogspot.com/
The One Big Thing: Real-Time Conversational Context In Search – The Twitter Search Deals
October 23, 2009 · Categories: Buzz Marketing, Consumer Generated Media, Conversational Marketing, Internet Branding, Internet Marketing News, Lifestreaming, Marketing Trends, Micromarketing, Online Behavior, Online Communication, Online PR, Reputation Management, Search Engine Marketing, Social Networking, Technology, Trends, Viral Marketing · View Comments
The One Big Thing you need to know about this week is that Google and Bing have cut deals for access to real-time conversation data from Twitter (in the case of Google) and both Twitter and Facebook (in the case of Bing).
Bing already has a beta implementation of Twitter search up and running at bing.com/twitter.
While [...]
Babes On Skates: Evian’s TV Ad Campaign Minus The Television
July 11, 2009 · Categories: Advertising, Internet Branding, Video, Video Marketing, Viral Marketing · View Comments
During a week in which Michael Jackson’s death dominated not just the news, but also online video viewing, Evian’s deliberate attempt at creating a viral video has succeeded to the tune of 3.8 million views.
Their clip depicting babies break dancing on roller skates includes, as Mashable points out, two successful elements: Babies and odd situations:
While [...]
Revenge Of The Customer: United Airlines Breaks Guitars
July 10, 2009 · Categories: Blog Marketing, Citizen Journalism, Citizen Marketing/Branding, Consumer Generated Media, Conversational Marketing, Internet Branding, Internet Marketing News, Keyword Research, Music Marketing, Online Behavior, Online Communication, Online PR, Online Strategy, Reputation Management, Search Engine Marketing, Social Bookmarking, Social Networking, Video, Video Marketing · View Comments
Dave Carroll is a musician spurned…by United Airlines…who broke his guitar. His $3500 Taylor guitar. And they refused to take responsibility for it. Read Carroll’s story at his Web site.
After being given endless run-arounds and finally being told he would not be compensated for the damage United’s employees inflicted upon his instrument, he did what [...]
Steve Rubel On The Power Of Personal Brands In The Twitterverse
June 29, 2009 · Categories: Blog Marketing, Conference/Event, Conversational Marketing, Internet Branding, Interviews, Lifestreaming, Micromarketing, Podcasts, Reputation Management, Social Networking, Text Messaging, Video · View Comments
This is Steve Rubel addressing the 140 Character Conference and discussing personal brands and Twitter.
Found at Blip.tv through Albert Maruggi’s Marketing Edge podcast, a must-listen. Albert has a great interview with Rubel in his last podcast.
Jeff Jarvis Discusses Brands’ Use Of The Social Web
June 18, 2009 · Categories: Citizen Journalism, Citizen Marketing/Branding, Conference/Event, Consumer Generated Media, Conversational Marketing, Internet Branding, Marketing Trends, Online Behavior, Online Communication, Online PR, Search Engine Marketing, Social Networking, Trends, Video · View Comments
Jeff Jarvis, blogger and author of What Would Google Do?, discusses brands’ use of the social Web at the Columbia Business School:
The One Big Thing: Facebook Vanity URLs
June 12, 2009 · Categories: Domain Strategy, Internet Branding, Internet Marketing News, Reputation Management, Search Engine Marketing, Social Networking · View Comments
The One Big Thing you need to know about this week is Facebook’s new vanity URLs feature.
As you’ve no doubt heard by now, Facebook is unveiling its new feature this evening and you’ll need to be at your computer, logged into Facebook at 10:59 PM CST tonight, to claim your name.
The vanity URLs allow you [...]
Blog Marketing With A Facebook Fan Page
June 1, 2009 · Categories: Blog Marketing, Conversational Marketing, Internet Branding, Online Strategy, Search Engine Marketing, Social Networking, Video Marketing · View Comments
After screwing up and losing the original domain name for Videolicious.tv, my video blog, I decided to write a series of blog marketing articles about how I went about rebuilding traffic to Videolicious.tv.
The first post in the series detailed how I configured my blog for the new domain and then submitted its XML Sitemaps [...]




