The One Big Thing: Follow The Data

Photo courtesy of theeerin. In this mashed-up and syndicated online world, the The One Big Thing you need to know for preparing for the increasingly local and mobile Web is Follow The Data. Have you taken a good look at your business data online? Just the essentials: Who, What, Where, When? Any business that relies on local, feet-on-the-ground [...]

Twitter Geo-Location Place Stamp Demonstration

Here’s a quick screencast demonstration of Twitter’s new geo-location feature. Found at YouTube from estrategy.

Newspaper SEO

Photo by faungg

[/caption] In preparation for my presentation on Search Engine Optimization for Newspapers before the Minnesota Newspaper Association conference today, I compiled a few tips, in no particular order, for newspapers to keep in mind when optimizing their sites: URL Optimization: Include keywords in the URL structure: Use keywords for category sections: [...]

Augmented Reality Building

This building in Japan features a QR code on the outside facade that lets people take a picture of the 2D barcode and get sent to the building’s website. An iPhone app lets users see an augmented reality layer over the building, showing the the building’s stores, their sales/promotions, and tweets from within the building. Found [...]

Culinary Voyeurism

Brew Creative, one of  Tunheim’s partners, recently launched a very cool new project for D’Amico & Partners to promote their newest restaurant, D’Amico Kitchen in Minneapolis: A live video stream from the kitchen, the first of its kind in restaurant kitchens. They call it culinary voyeurism. They’ve taken the storefront window concept countless restaurants have used to [...]

The Wire – WCCO TV’s Innovative Collaborative Journalism Project

I haven’t been shy about my admiration for the work that John Daenzer, WCCO TV’s Director of New Media, is doing over at the station. He is, I think, one of the unsung stars in Minnesota’s digital universe. (I should note here that my company, Tunheim Partners, has done work for WCCO TV in the [...]

Paranormal Activity Fans Will Low-Budget Digital Video Horror Film Into Theaters

Paranormal Activity was released in 2007. It took two years to get to a screen near you but thanks to an online marketing effort that demonstrated popular appeal during a limited release last weekend, Paramount will release the film nationwide on October 16. The film earned $7.1 million from 160 screens on a $2 million [...]

The Rise Of Social Mobile

It is inevitable that social networks will go mobile; the trends point to both the rising adoption of smart phones as well as social networking sites. Web traffic reveals the growing interest in social mobile. The following chart shows the traffic to social mobile sites foursquare, Brightkite, and Loopt during the past year. This chart shows [...]

iPhone Moms – The One Big Thing Pat Lilja Thinks You Should Know

I’ve decided to open up The One Big Thing to what other people think The One Big Thing Is. This is what I”m thinking: I’m lucky enough to meet a lot of very interesting and very thoughtful people from which I learn a great deal. Why not ask them what they think is The One [...]

Dennis Crowley Interview – Co-Founder, Foursquare

Foursquare seems to be taking off. I’ve been playing around with it and I can understand it’s appeal and potential. This is an interview Steve Rubel recently conducted with Dennis Crowley.

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