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	<title>e-Strategy Internet Marketing Blog&#187; Maps</title>
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	<link>http://e-strategyblog.com</link>
	<description>Online marketing insight by David Erickson.</description>
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		<title>The One Big Thing: Follow The Data</title>
		<link>http://e-strategyblog.com/2010/03/follow-the-data-local-online-business-listings/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2010/03/follow-the-data-local-online-business-listings/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 19:04:34 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Citizen Marketing/Branding]]></category>
		<category><![CDATA[Consumer Generated Media]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Micromarketing]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Online Behavior]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[Bright Kite]]></category>
		<category><![CDATA[Customer Reviews]]></category>
		<category><![CDATA[etailing]]></category>
		<category><![CDATA[Foursquare]]></category>
		<category><![CDATA[Gowalla]]></category>
		<category><![CDATA[Local Search Marketing]]></category>
		<category><![CDATA[Mashups]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[restaurant marketing]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[The One Big Thing]]></category>
		<category><![CDATA[Yelp]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=2192</guid>
		<description><![CDATA[In this mashed-up and syndicated online world, the The One Big Thing you need to know for preparing for the increasingly local and mobile Web is Follow The Data.]]></description>
			<content:encoded><![CDATA[
Photo courtesy of theeerin.

In this mashed-up and syndicated online world, the The One Big Thing you need to know for preparing for the increasingly local and mobile Web is Follow The Data.
Have you taken a good look at your business data online? Just the essentials: Who, What, Where, When?
Any business that relies on local, feet-on-the-ground [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2010/03/follow-the-data-local-online-business-listings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Street View Guys</title>
		<link>http://e-strategyblog.com/2009/10/google-street-view-guys/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/10/google-street-view-guys/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 11:00:49 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Keepin' It Real]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[Funny]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Local]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[google street view]]></category>
		<category><![CDATA[humor]]></category>
		<category><![CDATA[Satire]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1906</guid>
		<description><![CDATA[The Google Street View guys take a road trip to photograph the entire country.]]></description>
			<content:encoded><![CDATA[Road trip!&#8230;to photograph the entire country. Found at CollegeHumor. 

Similar Posts:

MySpace Graveyard Launches
Tweetlejuice
Back When A Television News Career Was Unbearably Exciting
Avoid Car Accidents With Augmented Reality
Google Streetview Hits Home







		
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			Subscribe [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The One Big Thing: Mobile Social</title>
		<link>http://e-strategyblog.com/2009/07/the-one-big-thing-mobile-social/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/07/the-one-big-thing-mobile-social/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 21:05:48 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Lifestreaming]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[GEO Targeting]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Latitude]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Location Marketing]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[Mobile Social]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[The One Big Thing]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1628</guid>
		<description><![CDATA[The One Big Thing I think you need to know this week is that social networks are getting much closer to going mobile. ]]></description>
			<content:encoded><![CDATA[The One Big Thing I think you need to know this week is that social networks are getting much closer to going mobile.
foursquare seems to be taking off and now Google has released an iPhone app for Latitude, pointing to the inevitability of a real-time, location-based social graph.
Google hasn&#8217;t excelled to this point in the [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Local Business Center Adds Analytics</title>
		<link>http://e-strategyblog.com/2009/06/google-local-business-center-adds-analytics/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/06/google-local-business-center-adds-analytics/#comments</comments>
		<pubDate>Sat, 13 Jun 2009 16:16:19 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Internet Marketing News]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Local Business Center]]></category>
		<category><![CDATA[local search engine optimization]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1445</guid>
		<description><![CDATA[Google recently added analytics to its Local Business Center service so now you can gain some insight into how people are finding you through those listings.]]></description>
			<content:encoded><![CDATA[On Tuesday, I posted a video explaining where the business data comes from that is used in the local business listing sections of search engines like local.google.com and local.yahoo.com.
Relatedly, Google recently added analytics to its Local Business Center service so now you can gain some insight into how people are finding you through those listings:

Similar [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Where Does The Business Data For Local Online Business Listings Come From?</title>
		<link>http://e-strategyblog.com/2009/06/where-does-the-business-data-for-local-online-business-listings-come-from/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/06/where-does-the-business-data-for-local-online-business-listings-come-from/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 20:08:46 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[etailing]]></category>
		<category><![CDATA[Google Business Listings]]></category>
		<category><![CDATA[local search engine marketing]]></category>
		<category><![CDATA[local search engine optimization]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[Online Business Listings]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1422</guid>
		<description><![CDATA[Local search optimization is not too sexy but it is a crucial though too often overlooked aspect of online marketing efforts for any organization that depends upon local traffic.]]></description>
			<content:encoded><![CDATA[This is a great video explaining where the information about individual businesses come from for those businesses&#8217; listings in the local search results for Yahoo Local and Google Local.
Local search optimization is not too sexy but it is a crucial though too often overlooked aspect of online marketing efforts for any organization that depends upon [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The One Big Thing: Google Adopts Microformats</title>
		<link>http://e-strategyblog.com/2009/05/the-one-big-thing-google-adopts-microformats/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/05/the-one-big-thing-google-adopts-microformats/#comments</comments>
		<pubDate>Fri, 22 May 2009 20:32:50 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Internet Marketing News]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Mashups]]></category>
		<category><![CDATA[Micromarketing]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[RSS/XML]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Web Design/Development]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microformats]]></category>
		<category><![CDATA[Microformats Tools]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[Semantic Web]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[The One Big Thing]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1302</guid>
		<description><![CDATA[The One Big Thing you need to know this week is that Google is now supporting microformats for what they are calling "rich snippets."]]></description>
			<content:encoded><![CDATA[The One Big Thing you need to know this week is that Google is now supporting microformats for what they are calling &#8220;rich snippets.&#8221;
Microformats are essentially specialized HTML code that provides metadata to pieces of information on a given Web page to make it much easier for software to understand and process that information.
There are, [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2009/05/the-one-big-thing-google-adopts-microformats/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The One Big Thing: Federal Government Spending Data Mashups</title>
		<link>http://e-strategyblog.com/2009/04/the-one-big-thing-federal-government-spending-data-mashups/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/04/the-one-big-thing-federal-government-spending-data-mashups/#comments</comments>
		<pubDate>Fri, 03 Apr 2009 12:11:41 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Internet Marketing News]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Mashups]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[Online Strategy]]></category>
		<category><![CDATA[Political Marketing]]></category>
		<category><![CDATA[RSS/XML]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[barack obama]]></category>
		<category><![CDATA[eGovernance]]></category>
		<category><![CDATA[Federal Government]]></category>
		<category><![CDATA[Federal Government Data]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[google maps mashups]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[online politics]]></category>
		<category><![CDATA[Public Policy]]></category>
		<category><![CDATA[rss marketing]]></category>
		<category><![CDATA[The One Big Thing]]></category>
		<category><![CDATA[Visualization]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1177</guid>
		<description><![CDATA[The One Big Thing you need to know this week is that federal government agencies and politicians are beginning to mashup spending data to help the public visualize how that money is spent.]]></description>
			<content:encoded><![CDATA[The One Big Thing you need to know this week is that, as the Google Public Policy blog demonstrates, federal government agencies and politicians are beginning to mashup spending data to help the public visualize how that money is spent.
Last month I discussed the XML data reporting requirements that were included in the stimulus bill [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2009/04/the-one-big-thing-federal-government-spending-data-mashups/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Effect Of Blogs &amp; Online Reviews On Restaurants &amp; Hotels &#8211; Interview Notes</title>
		<link>http://e-strategyblog.com/2009/03/the-effect-of-blogs-online-reviews-on-restaurants-hotels/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/03/the-effect-of-blogs-online-reviews-on-restaurants-hotels/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 13:40:44 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Buzz Marketing]]></category>
		<category><![CDATA[Citizen Marketing/Branding]]></category>
		<category><![CDATA[Consumer Generated Media]]></category>
		<category><![CDATA[Conversational Marketing]]></category>
		<category><![CDATA[Internet Branding]]></category>
		<category><![CDATA[Interview Notes]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Online Behavior]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Blogger Relations]]></category>
		<category><![CDATA[etailing]]></category>
		<category><![CDATA[local online marketing]]></category>
		<category><![CDATA[Local Search Marketing]]></category>
		<category><![CDATA[Online Hotel Reviews]]></category>
		<category><![CDATA[Online Restaurant Reviews]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=874</guid>
		<description><![CDATA[To what extent do they influence readers' opinions, and, ultimately, what effect do they have on the bottom line?]]></description>
			<content:encoded><![CDATA[In December of last year, I responded to a journalist who was &#8220;seeking the input of a professional who has analyzed and can share with me the impact of blogs and online reviews of restaurants and hotels on both industries. To what extent do they influence readers&#8217; opinions, and, ultimately, what effect do they have [...]]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Is Obama Crowdsourcing Accountability, Politics, Or Both?</title>
		<link>http://e-strategyblog.com/2009/03/is-obama-crowdsourcing-accountability-politics-or-both/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/03/is-obama-crowdsourcing-accountability-politics-or-both/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 20:53:14 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Citizen Marketing/Branding]]></category>
		<category><![CDATA[Consumer Generated Media]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Mashups]]></category>
		<category><![CDATA[Minnesota]]></category>
		<category><![CDATA[Online Strategy]]></category>
		<category><![CDATA[Political Marketing]]></category>
		<category><![CDATA[RSS/XML]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[barack obama]]></category>
		<category><![CDATA[eGovernance]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[online politics]]></category>
		<category><![CDATA[Public Policy]]></category>
		<category><![CDATA[rss]]></category>
		<category><![CDATA[rss marketing]]></category>
		<category><![CDATA[XML]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1090</guid>
		<description><![CDATA[The idea is long overdue, frankly, but this also happens to be a case where politics makes good policy. ]]></description>
			<content:encoded><![CDATA[The media has yet to pick up on this but it&#8217;s effect will likely be profound: In a Google Group, Chauncyt posted a message (via Raw Thought) about implementation instructions for the stimulus bill [PDF] that require government agencies to report the money they disburse via RSS.
Significantly, the directive is specific about the type and [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Ocean Demonstration</title>
		<link>http://e-strategyblog.com/2009/02/google-ocean-demonstration/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/02/google-ocean-demonstration/#comments</comments>
		<pubDate>Sat, 14 Feb 2009 11:12:11 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Conference/Event]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Demonstration]]></category>
		<category><![CDATA[google earth]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[Google Ocean]]></category>
		<category><![CDATA[Map Marketing]]></category>
		<category><![CDATA[TED]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1029</guid>
		<description><![CDATA[Sylvia Earle, a winner of the 2009 TED Prize, as she narrates this demo of Google Ocean, an extension of Google Earth.]]></description>
			<content:encoded><![CDATA[Sylvia Earle, a winner of the 2009 TED  Prize, as she narrates this demo of Google  Ocean, an extension of Google Earth:

Similar Posts:

Google Buzz Demonstration
What Motivates Millennial &#038; Boomer Talent
Demo: Time&#8217;s Tablet Magazine
Yahoo Search Pad Launches
An Ode To Digg (And Its Supporting Online Campaign)







		
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