Public Relations
Winning The Ukraine Narrative
How, in the span of a handful of days, was Ukraine able to so swifty and comprehensively marshall public opinion decisively against Vladimir Putin?
Read MoreGoogle Fundo
Google Fundo is a new free service to help influencers monetize video chats with their fans.
Read MoreBuzzSumo Digital PR Tool Review
BuzzSumo is a discovery tool for popular social content and online influencers. A review of the primary features of the tool.
Read MoreUsing Keyword Data To Measure Earned Media
There’s a better way to measure and report your public relations efforts…with keyword search data. Here’s how.
Read MoreJournalism Trend: Reporters’ Personal Newsletters
Media companies have understood the power of having newsletters, now reporters are seeing them as a tool to communicate directly with readers.
Read MoreNaming A Brand In The Internet Age
Very little attention has been paid to naming a brand in the Internet age. Here are 4 Tips On Naming A Brand with that in mind.
Read MoreDigital Marketing This Week
Topics: Video conferencing app Mmhmm; new Google Assistant features; Google buys North; a FaceApp cause marketing campaign; Trump’s potential TikTok ban; Zuckerberg fails civil rights leaders; subscription Twitter; free LinkedIn Learning paths; digital budgets to rise in 2021; new YouTube marketing metrics; more.
Read MoreMedia Relations Best Practices
Discover six often-overlooked media relations best practices companies should be using to get the most out of their public relations efforts.
Read MoreHow To Not Suck At Webinars
First of all, somone has to create a training academy for webinar hosts, for the people who introduce the featured speaker at a webinar.
Read MoreDigital Marketing News This Week
Topics: The most siginficant announcements to come out of Apple’s 2020 Developer Conference; Keen, Google’s new social collaboration tool; Google Images fact checks; Patagonia joins the growing Facebook advertising boycott; Devin Nunes’ Cow wins in court; YouTube introduces shoppable commercials; Pandora introduces analytics for podcasters; Facebook continues to harbor hate; mobile messaging app stats.
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