Wordcloud: Tim Pawlenty’s 2010 State Of The State Address

This is a wordcloud of Minnesota Governor Tim Pawlenty’s 2010 State of the State speech, via Bloiswire: [/caption]

Facebook How To: “Retweet” Feature Demonstration

Facebook keeps adding new Twitter features, the most recent being the ability to effectively “retweet” content that appears in your live or news feeds. The significant element of this new feature as a marketing utility is the fact that the feature source-stamps the content, so something I post personally that is shared by someone else, [...]

Facebook Status Update Tagging Demonstration

Facebook has added a new feature to the status update function that allows you to tag friends or fan pages within the update. Once you tag someone using the @ symbol, they will be notified that they’ve been tagged through Facebook’s notification system and that status update will appear on the tagged person’s wall. Here’s [...]

Twitter Search In Plain English

Another great social media instructional video by Common Craft.

Why Reddit Kicks Ass: Blog Marketing Using Social Bookmarking

I should lose my domain name more often. In the last edition of this blog marketing series, I discussed marketing your blog using a Facebook fan page. This time I’ll discuss using social bookmarking sites to acquire new readers. I wrote a post in 2007 that listed the demographics of the various social bookmarking sites. It’s a [...]

Breaking Tags – A Common Taxonomy For Breaking News

What the world needs are common tags for breaking news. I want to be able use a single keyword to follow all the content about a particular news story. Crowdsourcing works well for everyday content where there are obvious keywords that describe the content you want to tag. People generally agree. But crowdsourcing doesn’t work [...]

Social Bookmark Marketing Presentation

I am a del.icio.us addict. I save tons of things to my del.icio.us account and republish that content using their wonderful RSS feeds. It’s just insanely useful. But as much as I love del.icio.us, there are a few things I’d change: In the Links For You section, why can’t I accept all the tags from the [...]

Musical Genres & iPod – Harness The Wisdom Of Crowds

It is in the music industry’s best interests to find a solution to the problem of classifying musical genres. Jimi Hendrix – live Sunday, June 1, 1969 Waikiki Shell, Hawaii  Originally uploaded by Belltown Inaccurate Musical Genres When R.E.M. was climbing the charts, they were referred to as an Alternative band. Now they’re just a rock band. U2 [...]

Minneapolis Bridge Collapse & Citizen Journalism

Because I live in Saint Paul and Internet communication is my profession, I have watched the aftermath of the Minneapolis bridge collapse with the horror and sorrow of a Minnesotan who loves my community, but also as a communications professional who observes online behavior daily.   I35W Bridge Collapse    Originally uploaded by [...]

Communications 2.0 – Social Bookmarks Marketing

This is the fifth part of a presentation Ann Treacy and I gave on Web 2.0 technologies, called Communications 2.0. We presented to a nonprofit communications class at Hamline University. The fifth segment discusses social bookmarks marketing through such services as del.icio.us:     See also: Communications 2.0 – The Theory Of Web 2.0 – Part 1 Communications [...]

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  David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.

  
  

  
  
  

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