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	<title>e-Strategy Internet Marketing Blog&#187; Tools</title>
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	<link>http://e-strategyblog.com</link>
	<description>Online marketing insight by David Erickson.</description>
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		<title>Online Communication For Nonprofits</title>
		<link>http://e-strategyblog.com/2010/03/online-communication-for-nonprofits/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2010/03/online-communication-for-nonprofits/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 19:29:37 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Expert Positioning]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Minnesota]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Video Marketing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Nonprofits]]></category>
		<category><![CDATA[Posterous]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[wordpress]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=2531</guid>
		<description><![CDATA[David Erickson discusses various online tools nonprofits can use in their communications programs.]]></description>
			<content:encoded><![CDATA[This is a series of interviews I did for Map for Nonprofits&#8216; Map TechWork Nonprofit Technologies Best Practices Web site. The interviews cover Google tools like Analytics, URL Builder, Trends, Insights for Search and YouTube, Facebook, Twitter and TweetReach, as well as blogging and WordPress and Posterous in particular. 

 Similar Posts:

Using Online Analytics For [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2010/03/online-communication-for-nonprofits/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using Analytics To Investigate, Evaluate &amp; Decide</title>
		<link>http://e-strategyblog.com/2010/02/using-analytics-to-investigate-evaluate-decide-presentation/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2010/02/using-analytics-to-investigate-evaluate-decide-presentation/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 17:00:27 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Conference/Event]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Minnesota]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Web Design/Development]]></category>
		<category><![CDATA[email analytics]]></category>
		<category><![CDATA[facebook analytics]]></category>
		<category><![CDATA[google analytics]]></category>
		<category><![CDATA[Link Analysis]]></category>
		<category><![CDATA[Media Relations]]></category>
		<category><![CDATA[Metrics]]></category>
		<category><![CDATA[minnesota council on nonprofits]]></category>
		<category><![CDATA[Natalie Wires]]></category>
		<category><![CDATA[Noelle Hawton]]></category>
		<category><![CDATA[Presentation]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media analytics]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[twitter analytics]]></category>
		<category><![CDATA[YouTube Analytics]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=2347</guid>
		<description><![CDATA[Presentation by Noelle Hawton, David Erickson and Natalie Wires of Tunheim Partners on February 4, 2010, before the Minnesota Council on Nonprofits Communicator Series: Communication to Conversation: Engaging in Today’s World. ]]></description>
			<content:encoded><![CDATA[This is a presentation my Tunheim Partners colleagues Noelle Hawton, Natalie Wires and I gave this morning before the Minnesota Council on Nonprofits Communicator workshop series. Find the links for this presentation below.

View more presentations from Tunheim Partners.


Google:

Google Analytics
Google Trends
Google Insights for Search
Google AdPlanner
Google Feedburner
Google Webmaster Central
Google Local Business Center
YouTube


ClickTale
CrazyEgg
Technorati
Backtype
Facebook
Twitter

Twitter Search
Ad.ly
Tweet Reach
Twitter Grader
Bit.ly


Yahoo:

Flickr
Site Explorer


Constant Contact
MailChimp

Team [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2010/02/using-analytics-to-investigate-evaluate-decide-presentation/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Using Online Analytics For Insight Into News Consumption</title>
		<link>http://e-strategyblog.com/2009/12/using-online-analytics-for-insight-into-news-consumption/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/12/using-online-analytics-for-insight-into-news-consumption/#comments</comments>
		<pubDate>Sat, 12 Dec 2009 17:36:14 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Conference/Event]]></category>
		<category><![CDATA[Consumer Generated Media]]></category>
		<category><![CDATA[Conversational Marketing]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Lifestreaming]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Micromarketing]]></category>
		<category><![CDATA[Minnesota]]></category>
		<category><![CDATA[Online Behavior]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Online Journalism]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[ONFON]]></category>
		<category><![CDATA[Resource]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=2085</guid>
		<description><![CDATA[These are some links to resources I will talk about during my session for The Other Future of News event.]]></description>
			<content:encoded><![CDATA[These are some links to resources I will talk about during my session for The Other Future of News event today:

Web Analytics 

Google Analytics &#8211; Google&#8217;s sophisticated Web analytics service &#8211; Free
Google AdPlanner &#8211; Google&#8217;s traffic statistics for any site not owned by Google
Quantcast &#8211; Another Web traffic analytics tool
Clicky- Sophisticated real-time Web analytics service [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2009/12/using-online-analytics-for-insight-into-news-consumption/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Microsoft Live Labs&#8217; Pivot Visualization Tool</title>
		<link>http://e-strategyblog.com/2009/11/microsoft-live-labs-pivot-visualization-tool/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/11/microsoft-live-labs-pivot-visualization-tool/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 12:00:17 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Mashups]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Data Visualization]]></category>
		<category><![CDATA[Live Labs]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Pivot]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=2027</guid>
		<description><![CDATA[ReadWriteWeb reports that Microsoft's Live Labs has launched Pivot, a fun, powerful discovery tool...[that]...allows for truly intuitive exploration of information.]]></description>
			<content:encoded><![CDATA[ReadWriteWeb reports that Microsoft&#8217;s Live Labs has launched Pivot, &#8220;a fun, powerful discovery tool, built on Seadragon and powered by Silverlight, that runs in Vista or Windows 7 with IE8. It looks great and allows for truly intuitive exploration of information.&#8221;
Here&#8217;s a demonstration:

Similar Posts:

Microsoft Releases Windows 7
Microsoft&#8217;s New Search Engine
Microsoft AdCenter Labs Demographic Search Tool
Microsoft [...]]]></content:encoded>
			<wfw:commentRss>http://e-strategyblog.com/2009/11/microsoft-live-labs-pivot-visualization-tool/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Email: The Black Hole</title>
		<link>http://e-strategyblog.com/2009/07/email-the-black-hole/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/07/email-the-black-hole/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 19:18:16 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Lifestreaming]]></category>
		<category><![CDATA[Online Behavior]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Organizational Dynamics]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[Email Management]]></category>
		<category><![CDATA[Knowledge Management]]></category>
		<category><![CDATA[Posterous]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1560</guid>
		<description><![CDATA[I love email because it's so easy to use but I hate it because that's where all the insight that comes in and the wisdom I send out goes to die.]]></description>
			<content:encoded><![CDATA[
I have a love/hate relationship with email. 
I love it because it&#8217;s so easy to use but I hate it because all the insight that comes in and the wisdom I send out evaporates the next day when my attention is focused on that day&#8217;s email.
I know I can search my email but that&#8217;s not [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yahoo Search Pad Launches</title>
		<link>http://e-strategyblog.com/2009/07/yahoo-search-pad-launches/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/07/yahoo-search-pad-launches/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 12:27:23 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[yahoo]]></category>
		<category><![CDATA[Yahoo Search Pad]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1558</guid>
		<description><![CDATA[Yahoo has rolled Search Pad out of beta, a service that makes it easy for you to take notes about sites during your online research.]]></description>
			<content:encoded><![CDATA[Yahoo has rolled Search Pad out of beta, a service that makes it easy for you to take notes about sites during your online research. It&#8217;s a great idea for those of us who work online. Here&#8217;s a video demo of Search Pad:

Similar Posts:

Yahoo&#8217;s My Web
Yahoo Upgrades Search Engine, Blends Search Results
Technorati Gets Overhaul
Book Review: [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Analytics &amp; Website Optimizer</title>
		<link>http://e-strategyblog.com/2009/05/google-analytics-website-optimizer/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/05/google-analytics-website-optimizer/#comments</comments>
		<pubDate>Mon, 25 May 2009 15:54:35 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Conference/Event]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Web Design/Development]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[Deepak Kumar]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google analytics]]></category>
		<category><![CDATA[Google India SearchMasters '09]]></category>
		<category><![CDATA[Google Website Optimizer]]></category>
		<category><![CDATA[How To]]></category>
		<category><![CDATA[Instruction]]></category>
		<category><![CDATA[Presentation]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[Tutorial]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1314</guid>
		<description><![CDATA[Deepak Kumar's talk on Google Analytics and Website Optimizer to webmasters at the Google India SearchMasters '09 conference.]]></description>
			<content:encoded><![CDATA[Understanding your Web site&#8217;s traffic is an essential element of any online effort. I love Google Analytics because it is a very sophisticated analytics service, it&#8217;s free, and it integrates with Google&#8217;s other great tools like AdWords and AdSense. If you&#8217;re not using it, I&#8217;d consider doing so.
Deepak Kumar&#8217;s talk on Google Analytics and Website [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sixteen Essential WordPress Plugins For Online Marketing</title>
		<link>http://e-strategyblog.com/2009/05/sixteen-essential-wordpress-plugins-for-online-marketing/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/05/sixteen-essential-wordpress-plugins-for-online-marketing/#comments</comments>
		<pubDate>Mon, 11 May 2009 15:59:23 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Social Bookmarking]]></category>
		<category><![CDATA[Text Messaging]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Web Design/Development]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Plugins]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1237</guid>
		<description><![CDATA[Sixteen WordPress plugins you can't live without for marketing your blog.]]></description>
			<content:encoded><![CDATA[People ask me all the time what WordPress plugins they should use to help market their blog. These are the sixteen essential WordPress plugins for marketing your blog online and the reasons why I think they are important:

Google XML Sitemap &#8211; Automatically generates an XML sitemap and updates it with each new post so Google [...]]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>17 Web Analytics Tools To Understand Who, What, Why, Where &amp; How People Are Using Your Site</title>
		<link>http://e-strategyblog.com/2009/03/17-web-analytics-tools/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/03/17-web-analytics-tools/#comments</comments>
		<pubDate>Mon, 30 Mar 2009 11:05:00 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Online Behavior]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Web Design/Development]]></category>
		<category><![CDATA[List]]></category>
		<category><![CDATA[Web Site Analytics]]></category>
		<category><![CDATA[web site traffic]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1156</guid>
		<description><![CDATA[David Erickson's list of 17 Web site analytics tools to help you understand who, what, why, where, and how people are using your site.]]></description>
			<content:encoded><![CDATA[UPDATED: 4/11/09.

Google Analytics &#8211; Google&#8217;s free Web traffic analysis tool.

Google Webmaster Central


Yahoo! Web Analytics &#8211; will be made available to a wide range of Yahoo!&#8217;s customers, partners, developers and advertisers in stages throughout the rest of 2008 and into 2009.

Yahoo Site Explorer
MyBlogLog &#8211; Social network for blogs that also offers click-behavior analytics.


Quantcast &#8211; Free stats [...]]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Fourteen Keyword Research Tools To Determine What People Want</title>
		<link>http://e-strategyblog.com/2009/03/fourteen-keyword-research-tools-to-understand-what-people-want/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://e-strategyblog.com/2009/03/fourteen-keyword-research-tools-to-understand-what-people-want/#comments</comments>
		<pubDate>Tue, 24 Mar 2009 11:05:43 +0000</pubDate>
		<dc:creator>deerickson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Online Behavior]]></category>
		<category><![CDATA[Online Communication]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Keyword Research Tools]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[List]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://e-strategyblog.com/?p=1125</guid>
		<description><![CDATA[David Erickson's list of fourteen keyword research tools to discover what people are searching for.]]></description>
			<content:encoded><![CDATA[One source of keywords are on the search engine results pages (SERPs) themselves: You will often see links to related searches in the SERPs. You can also find keywords from your web site&#8217;s own traffic analytics program.
The following list of 14+ keyword research tools to help you understand what people are searching for, and, therefore, [...]]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
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