This week: This week: JCPenny’s Inadvertent Hitler Billboard; Microsoft Is Not The Master Of Its Domain; Papa John’s Apology; Mercedes-Benz’s QR Safety Codes;and Robotic LEGOs.
This week’s highlights: Electronic Arts’ Simcity Fail; Dove’s “Real” Beauty App; Old Spice’s Director Of Marketing: Mr. Wolfdog; NBA’s Social Slam Dunk & more.
This week’s highlights include Old Spice Saves the World: The Perils of Owned Media; Corporate Social Media Cluelessness; the real key to customer satisfaction.
Is hijacking the debate with humor smart? Does Google’s PR blunder affect stock price? Lessons from a dumb Pizza Hut stunt. Target’s Falling For You campaign.
It is obvious what Amazon.com’s next technology move should be: A virtual store through which customers can stroll from the comfort of their living rooms.
Blog covering all aspects of Internet marketing including search optimization & marketing, email marketing, blog marketing, video marketing, social media marketing, mobile marketing & online pr.