Best Buy Augmented Reality Ad (3D) Demonstration

Best Buy is experimenting with augmented reality in their advertising. They are distributing circulars in newspapers which instruct you to visit a Web site with a webcam-enabled computer to activate the ad. You can get the flier from the Web site (BestBuyIn3D.com), print it out (it only works in color), and show it to your [...]

Virtual Retail

Stuart Dobson at Future Blogger had an interesting post last year about how virtual reality technology might affect retail. Found at YouTube via Future Blogger from saptv.

Virtual Reality: Wired Contributing Editor Discusses The Virtual Future

Media today thrusts users into multiple levels of active experience. Found at Big Think.

Joseph Jaffe’s New Video Podcast

I’ve followed Joseph Jaffe’s Across The Sound podcast for a while now (he even interviewed me about citizen journalism coverage of the 35W Minneapolis bridge collapse) but his podcasts have been sporadic of late. Now he’s taken his podcasting to a new level with a video version, JaffeJuice.tv. Episode three demonstrates a pretty cool application of [...]

Online Personas – Commonweath Club Panel Discussion

I stumbled across this panel discussion on Fora.tv between Robin Harper, the Vice President of Community for Second Life; Facebook founder and CEO, Mark Zuckerberg; Shawn Gold, Senior Vice President of MySpace; and Reid Hoffman, a founder and CEO of LinkedIn. The panel was held on November 30th, 2006, at the Commonwealth Club in San Francisco, [...]

CNN Debuts Hologram Technology

CNN debuted live hologram technology during their election night coverage. While very cool stuff, it felt a bit gratuitous, like they were doing it simply because they could. I don’t doubt this technology will be widely adopted but it doesn’t seem as much of a breakthrough as it might at first glance. I don’t know how [...]

Congressional Hearing On/In Second Life

I missed this but better late than never. Jon Stewart lampoons Congress and Second Life on The Daily Show and, as usual, they nail it:

Product Placement In Second Life

William Gibson Reads From His New Book In The Virtual World   William Gibson live reading in Second Life    Originally uploaded by r3db0x I am fascinated with Second Life. For the uninitiated, Second Life is a popular virtual world. Wikipedia describes a virtual world as "a computer-based simulated environment intended for its [...]

Video Game Tournaments Point To Future Mass Medium

Back when details of the Xbox 360 first started leaking out, one of the rumors suggested that the next-gen video game console would include an "audience" mode for its Xbox Live online service. Too bad it was just a rumor. The rumor rang true because it makes perfect financial sense. Why, after all, did Microsoft get [...]

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  David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.

  
  

  
  
  

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