Digital Marketing News This Week

Digital Marketing News This Week

Topics: The viewership of the dueling Trump/Biden Town Hall forums; an array of new Zoom apps; Google Analytics version 4; Coinbase’s no-politics policy; Alexa notifications; Apple pays hackers to hack; Snapchat’s LiDAR lenses; vintage downloadable cookbooks; a social media wellness check; funeral flyers;…and much, much more.

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Voice Search For Song Lyrics

Amazon Gives Musicians Voice Search Data

Amazon Music has launched an analytics platform for musicians called Amazon Music for Artists that provides keyword search data for music voice queries.

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Smart Speaker Users By Brand, 2018-2020 [CHART]

While Amazon’s Echo is the most popular smart speaker in the US, it’s losing share as speaker rivalry heats up. This year, Amazon is capturing roughly two-thirds of the US smart speaker audience, and that figure will decrease to 60.8% by 2020.

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