Texting The VP: Barack Obama’s Mobile Marketing Effort
August 21, 2008 · Categories: Demographics, Local Internet Marketing, Marketing Trends, Micromarketing, Mobile Marketing, Online PR, Political Marketing, Technology, Text Messaging · View Comments
So we’re all awaiting, perhaps any minute now, the text message telling us who Barack Obama has picked as a running mate. My guess is we will hear it today so the news cycle starts with today’s evening news and dominates that weekend talking heads TV shows.
The mobile strategy is brilliant on many levels.
Future Tense [...]




