Obama’s Microtargeting Campaign

Applebee’s rewamp! Originally uploaded by Jerimias Quadil How do you find tiny dots of blue in a sea of red? How do you identify Democrats in a district that has rarely voted for one? Where do you find likely Democratic voters who have no voting history or who have not voted for a decade or more? Microtargeting Microtargeting is [...]

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  Blog covering all aspects of Internet marketing including search optimization & marketing, email marketing, blog marketing, video marketing, social media marketing, mobile marketing & online pr.
  
  David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.

  
  

  
  
  

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