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Michael Sams’ Reality Show & The Weather Channel’s Twitter Storm [VIDEO]

Michael Sams’ Reality Show & The Weather Channel’s Twitter Storm [VIDEO]

Beyond Social Media Show, Episode 48 Worst Cases Ann Coulter HateFest: Ding Dong! The Witch is back! Ogilvy India Mocks Shooting of Malala to sell mattresses Subservient Chicken fails to fly Michael Sam's Reality Show - Really?! Weather Channel Heats Up on Twitter Supreme Court Rules Oracle Can Own APIs Best Cases Slacktivism: Websites Give FCC a Slow … [Read more...]

NBA’s Racist Owner & A Music Shop’s Smart Content Marketing [VIDEO]

NBA’s Racist Owner & A Music Shop’s Smart Content Marketing [VIDEO]

Episode 46 of the Beyond Social Media Show Worst Cases A&W's Clueless Twitter Hashtag Happiness Brussels un-social ReTweet Bingo White House Anti-Rape Campaign is great, but where are the women?< /li> Donald's Sterling's Racist Rant Worst Cases Videos A&W's New Hand- Breaded Chicken Tender Texas Toast Sandwich #ReTweet Bingo 1 Is 2 Many … [Read more...]

Anonymous National Security Tweeter Outed & Drug Ad Warnings Increase Sales – Beyond Social Media Show [VIDEO]

Anonymous National Security Tweeter Outed & Drug Ad Warnings Increase Sales – Beyond Social Media Show [VIDEO]

Topics on episode 22 of the Beyond Social Media Show: Our uncivil political debate; Tweeting Bras & Pinkwashing; Tweet for Starbucks; White House official Jofi Joseph gets fired for anonymous Twitter gossip account; Healthcare.gov fiasco; Drug ad warnings increase sales; Nate Burleson gets pizza; Stand Up To Cancer campaign; Apple brandjacking; Gorilla Glue; some shiny new … [Read more...]

Confusing Branding: New York Texas Toast [PIC]

Confusing Branding: New York Texas Toast [PIC]

I grabbed these without thinking about it during the last trip to the grocery store and it only dawned on me as I was packing away the groceries just what exactly was wrong with this picture. NEW YORK Texas Toast?!? Could your branding get any more confusing? Could you pick two more dissimilar states with which to confuse people? … [Read more...]

VROU

Interview With VROU Co-Founder Kathryn Moos VROU, a new client, is a New York start-up that produces Water for Women, a convenient and effective way to get an excellent daily source of nutrients for women. CEO and Co-Founder, Kathryn Moos agreed to answer a few questions about VROU and what inspired her to start her own company. Kathryn Moos Q: What is your background and … [Read more...]

Beyond Social Media: Geico’s Sexy Pig, Calvin & Hobbes Takedown & Oscar Tweetjacking [PODCAST]

Beyond Social Media: Geico’s Sexy Pig, Calvin & Hobbes Takedown & Oscar Tweetjacking [PODCAST]

LISTEN: One Million Moms Accuse Geico Of Bestiality, Calvin & Hobbes Taken Down & the Oscars Get Tweetjacked [MP3] This week's highlights include Le Cordon Bleu Social sucktitude; the Horse meat scandal; One Million Moms accuse Geico of bestiality; Calvin & Hobbes mashedup and taken down; Tracky's copy & paste marketing; Oscar tweetjacking; crowdsourced black … [Read more...]

Oscar Mayer Runs Promoted Tweet On Oscar Night [SCREENSHOT]

Oscar Mayer Runs Promoted Tweet On Oscar Night [SCREENSHOT]

Oscar Mayer hashjacked the #Oscars2013 hashtag on Twitter by running a promoted tweet to take advantage of the social TV conversation on Twitter about the Academy Awards broadcast to efficiently remind people of the brand: … [Read more...]

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The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

David EricksonPublished by David Erickson, VP of Online Marketing at Minneapolis Public Relations firm, Karwoski & Courage.

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