Generation X Technographics

Jennifer Jones interviews Nate Elliott of Forrester Research about how and what social media Generation X uses.

Obama’s Millennial Marketers

So what is it about the Millennials that made them such effective advocates for Barack Obama? For the first article in this series about Barack Obama’s online marketing campaign, I took a look at the product itself, candidate Obama. But a leader is no such thing without followers, so today I’ll examine them.  And while people [...]

Does Barack Obama’s Youth Vote Signal A Generational & Political Shift?

I’m more inclined than most people to be optimistic about young voters actually turning out to cast their ballot; specifically, this generation of young voters, the Millennials. I say that because I’ve been paying close attention to generations since reading William Strauss and Neil Howe’s book Generations, which completely changed the way I think [...]

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  Blog covering all aspects of Internet marketing including search optimization & marketing, email marketing, blog marketing, video marketing, social media marketing, mobile marketing & online pr.
  
  David Erickson is Director of e-Strategy at Tunheim Partners strategic communications company.

  
  

  
  
  

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