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Groupon’s Presidential Pretender & Girl Scout Cookie Munchies [VIDEO]

During episode 36 of the Beyond Social Media Show, David Erickson and B.L. Ochman dicsuss the Hot Pockets recall; the Lego Braille printer; DHL's punking stunt; the Rogers High School social media controversy; Groupon's curious celebration of a non-president; TripCase's mobile app fail; David's first week with Google Glass; NowThisNews' Instagram curation; LinkedIn's publishing … [Read more...]

Beyond Social Media: Carnival Triumph Cruise’s Megafail & Lotsa Love Stuff [PODCAST]

LISTEN: Crisis Aboard Ship, Social Is Love & Finding Cookies [MP3] This week's highlights include the Carnival Triumph Cruise Megafail, an Etch-A-Sketch tribute, some Ice Cream love, a bunch of love stories & songs, one House of Cards and much more. B.L. Ochman, @whatsnext, What’s Next Blog,  Albert Maruggi, @albertmaruggi Marketing Edge Podcast & David Erickson … [Read more...]

5 Minnesota QR Code Examples

Today, Tunheim, my employer, is launching our new brand and along with it, what we're calling Live Business Cards. As you can see below, on the back of our business cards we've incorporated a QR code that will take you to fresh content from Team Tunheim. This will extend the life and usefulness of a traditional communications tool and incorporate online content with offline … [Read more...]

The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

David EricksonPublished by veteran marketing and public relations professional David Erickson.

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