google adwords
Donald Trump’s Banner Advertising
Donald Trump’s banner advertising campaign to solicit donors is stunning for its lack of sophistication.
Read MoreGoogle+ Is NOT Dead & Video Meets Commerce [VIDEO]
David Erickson & BL Ochman discuss rumors of Google+’s imminent demise, touchable videos, the NYPD’s Twitter storm and more on the Beyond Social Media Show.
Read MoreTim Pawlenty Political Action Committee Google AdWords Campaign
Tim Pawlenty’s Freedom First PAC is running Google AdWords through Google’s Content Network in an effort to build their email list, and, presumably, donations.
Read MoreGoogle’s New Related AdWords Ads
Looks like Google is testing out a new way to display AdWords inventory in search results.
Read MoreShaping Opinions Through Search: Gulf Oil Spill Crisis Communications
In this screencast, David Erickson of the e-Strategy Internet Marketing Blog, examines search results pages at Bing, Yahoo!, and Google for a search for “Gulf Oil Spill” and looks at organizations that are running search engine marketing (SEM) campaigns to gain visibility for their point of view within the search results pages in response to Beyond Petroleum’s (BP) Deepwater Horizon oil rig disaster.
Read MoreGoogle HTML AdWords Demonstration
A quick screencast demonstration of Google’s new HTML format AdWords ads by David Erickson of the e-Strategy Internet Marketing Blog.
Read MoreThe Google Hiccup
The latest Google update offers a cautionary tale on the perils of relying on one source for your primary web site traffic.
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