The Psychology Of Prices

January 13, 2010 · Categories: Online Communication · View Comments 
via sciencefriday.com If you think that you know how to work a sale, are a pro at salary negotiations, and got a great deal on your latest car purchase — well, maybe you are. Or maybe you’ve been fooled. Maybe you only think you got a great deal. In this segment, we’ll talk with William [...]

19 Excellent Podcasts For Communications Professionals

November 14, 2009 · Categories: Podcasts, Uncategorized · View Comments 
These are the advertising, communications, marketing, media and social media podcasts I listen to regularly (numbered and listed in alphabetical order): The Advertising Show – Brad Forsythe and Ray Schilens talk all things advertising. DishyMix –  Susan Bratton interviews famous media and Internet business execs. Engadget – Techy but a good podcast to keep on top of what [...]

The Next Disruptive Industries: A Lecture By Fred Wilson For MarketingTalks@Google

June 15, 2009 · Categories: Conference/Event, Marketing Trends, Technology, Trends, Video · View Comments 
Fred Wilson visits Google’s Mountain View, CA headquarters to discuss disruption. This event took place on May 13, 2009, as part of the Marketing Talks@Google series.

Sixteen Essential WordPress Plugins For Online Marketing

People ask me all the time what WordPress plugins they should use to help market their blog. These are the sixteen essential WordPress plugins for marketing your blog online and the reasons why I think they are important: Google XML Sitemap – Automatically generates an XML sitemap and updates it with each new post so Google [...]

Obama’s Multichannel Marketing

I am a big advocate of multichannel marketing. I don’t think you can force people to use the tools you want them to use to consumer your message, you need to talk to them with the tools they like or they just wont notice you. The Obama campaign was impossible to ignore; it was simply everywhere. [...]

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