Posts Tagged ‘Nostalgia Marketing’
Digital Marketing News This Week
Topics: Walmart & Microsoft ❤️ TikTok; American Family Insurance Commercial; 🍗 KFC drops finger licking; Instagram infographics; more…
Read MoreVolkswagen's Feeling Carefree Take On Me Ad [VIDEO]
David Erickson discusses Volkswagen new Feeling Carefree campaign in which they target Gen Xers with nostalgia via an iconic 1980s era music video courtesy of a-ha.
Read MoreVolkswagen Passat Rocking Out Commercial [VIDEO]
This television commercial for Volkswagen’s Passat is more than just a cute spot. It knows who it’s talking to: Gen X professionals.
Read MoreThe End Of Nostalgia Marketing
With no broadly popular music star or movie or television show, the common touchstone, the shared experience of liking the similar thing that makes nostalgia marketing work, is eliminated. Is, then, nostalgia marketing viable?
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