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Tide Culturejacks Game Of Thrones & Google+ Thumbnails Are Going Away [VIDEO]

Beyond Social Media Show, Episode 54 Worst Cases Gawker Decimates Yogurt Brand Skyr GM's New App Lets You Scan License Plates & Text The Drivers Clint Didier, Tea Party Candidate For Congress, Has A Win-A-Gun Sweepstakes On His Website Google Removing Authorship Photos From Search Results Google Hangouts Comment Tracker Problems Aaron Paul's Xbox One … [Read more...]

Managing Online Criticism

I came cross this yesterday. It's a short interview by Jeremiah Owyang with community manager Connie Bensen during which Connie provides some tips on handling online criticism. Though the interview is from 2007, her advice is entirely applicable today. I've been thinking more about online criticism lately after helping a client deal with some recently and after reading … [Read more...]

How to Build Your Company’s Online Reputation – Interview Notes

These are the thoughts I emailed a reported in December of last year who wanted "marketing/advertising experts who can discuss key strategies for building a small to midsized company's online reputation using sites like Yelp, Naymz and RepVine. Talking points will include why this is something that companies should be thinking about, how much time/money they have to invest, … [Read more...]

The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

David EricksonPublished by veteran marketing and public relations professional David Erickson.

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