Posts Tagged ‘Psychology’
Consumer Psychology During Pandemics
Consumers are focused on basic needs while navigating the coronavirus pandemic. Do your marketing messages align with where your customers are at psychologically?
Read MorePsychology Of Advertising [INFOGRAPHIC]
This infographic from USC Dornsife College illustrates the logic and emotions that come into play as advertising attempts to persuade us.
Read MorePre-Suasion: Preparing For Persuasion [INFOGRAPHIC]
This infographic, based on the research included in Author Robert Cialdini’s book Pre-Suasion, illustrates the importance of setting the stage for people to be in the right frame of mind in order to be persuaded by a marketing message.
Read MorePre-Suasion: Warming The Receptivity To Messages [VIDEO]
Author Robert Cialdini’s discusses the research contained in his new book Pre-Suasion, the follow-up to his bestselling book, the genre-defining Influence.
Read MoreThe Color Of Marketing [INFOGRAPHIC]
This infographic illustrates the psychological uses of color in marketing.
Read MorePsychology Of Social Commerce [INFOGRAPHIC]
This infographic illustrates six dynamics of the psychology of social commerce.
Read MorePersuasion [INFOGRAPHIC]
Persuasion Infographic: This infographic by everreach illustrates many of the psychological factors involved in persuasion and influence.
Read MoreColor's Effect On The Brain [INFOGRAPHIC]
This inforgraphic from WebpageFX illustrates color’s effect on the brain with regard to marketing communications.
Read MoreThe Neurology Of Winning [INFOGRAPHIC]
This infographic from AWP illustrates the neurological characteristics of winning personalities.
Read MoreSocial Media & Narcissism [INFOGRAPHIC]
This infographic by NowSourcing makes the argument that social media is making society more narcissistic.
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