Social Media Analytics Archives

The Evolution Of Attention Metrics

Amazon Kindle’s new per-page read royalties are simply another hybrid on the evolutionary tree of attention metrics.

LinkedIn Post Analytics

A review of LinkedIn Post Analytics offering for those who are posting content using LinkedIn’s publishing tool.

Twitter Analytics

Twitter Analytics, a cool tool many people aren’t even aware of, provides a great deal of data and insight into how well or poorly your Twitter account is performing.

Vikings PR Blunder, Minneapolis Police Body Cameras & GoPro For Pets

Episode 64: David and BL discuss the Minnesota Vikings mishandling of Adrian Peterson indictment, police body cameras, & the uses of GoPros for people & pets.

NBA's Racist Owner & A Music Shop's Smart Content Marketing [VIDEO]

During episode 46 of the Beyond Social Media Show, David Erickson & BL Ochman discuss the NBA’s handling of LA Clippers owner Donald Sterling’s racist comments.

RNC's Historically-Inaccurate Rosa Parks Tweet & Amazon's Drones – Beyond Social Media Show [VIDEO]

Century 21’s Tryptophan Slow Jam; Chanukah ham; RNC’s Rosa Parks tweet; T-Mobile & AT&T’s Twitter fight; Dana Morales plays us all; Amazon Air drones for delivery; Facebook’s newsfeed algorithm tweak; GE’s 3D Printing Day; Apple buys Topsy; The Gap’s social listening & response; Verizon’s Mall of America Destination Store; some shiny new stuff & much more.