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Social Media Marketing

Mothers’ Social Media Behavior

April 18, 2012
Mothers' Social Media Behavior

The results of an April, 2012 Performics/ROI Research study of mothers’ use of social media.

Kony 2012 Video: Why It Went Viral

March 26, 2012
Kony 2012 Video: Why It Went Viral

Kony 2012 Infographic: Why the Kony 2012 video went viral.

YouTube Videos & Google+ Integration

March 20, 2012
YouTube Videos & Google+ Integration

A screenshot showing how YouTube is testing out Google+ integration.

How To Create & Market An Infographic

February 19, 2012
How To Create & Market An Infographic

When you want to reach an audience that is interested in a particular topic, think about how you might create an infographic that would appeal to them.

Moodparting?

January 19, 2012
Moodparting?

Positive emotions are at their highest for Facebook users from 6-7 AM.

Google+ Your World

January 11, 2012
Google+ Your World

Google+ hit 62 million users at the end of December.

2012 Republican Presidential Candidate Search Demographics

January 3, 2012
2012 Republican Presidential Candidate Search Demographics

REPUBLICAN 2012 PRESIDENTIAL CANDIDATE SEARCH VOLUME     Google LISTEN To The Daily Numbers podcast [MP3] 34.9% of the monthly searches for Republican presidential candidates were for Ron Paul. Rick Perry and Michele Bachmann had the next largest slices of the search pie with 19.1% each. Mitt Romney follows with 10.5%. Newt Gingrich got 7% of [...]

Facebook Fan Engagement

November 22, 2011
Facebook Fan Engagement

For every comment a Facebook post with a link gets, it receives on average 14.7 clicks.

eCommerce To Grow Over Bricks & Mortar This Year

November 17, 2011
eCommerce To Grow Over Bricks & Mortar This Year

eMarketer estimates that US retail eCommerce holiday-season sales will rise 16.8% this year.

Social Media Relations

November 10, 2011
Social Media Relations

48% of press release sharing happens on Facebook.

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