![Beyond Social Media: Macy’s $1,453 Typo; Yelp Reviews; Prankvertising; Kevin Ware & Social Empathy [PODCAST]](https://e-strategyblog.com/blog/wp-content/uploads/2013/01/0-100x75.jpg)
Listen to internet radio with Beyond Social Media on Blog Talk Radio [View the story "Beyond Social Media Podcast - April 2, 2013" on Storify]Beyond Social Media Podcast - April 2, 2013Macy's $1,453 Typo; Yelp's Filtered Reviews; Nike's Winning Ad Lampooned; Punch Pizza Goes To Naples; HP's Bouncing Cam; Blogging Rules & much more - Broadcast April 2, 20132 at 9:30 PM … [Read more...]
TypePad’s Updated Handheld Publishing Application
It's been a while since I've posted anything from my handheld using TypePad's mobile app because the last time I tried, everything was messed up, so I just didn't bother. But I just downloaded and installed the latest version, so it's time to try it out again. I'm posting from my T-Mobile MDA, otherwise known as the HTC Wizard--really, why couldn't someone come up with a … [Read more...]
Tech CEOs Talk Web 2.0
CEOs from top technology companies, including the founders of TechCrunch, Technorati, Rojo and Socializer, discuss Web 2.0 and what it means to them, their companies, and the future of Internet communication. … [Read more...]
Internet Branding With Icons
Some time ago I was scrolling through my Twitter friends list on my smart phone and the importance of icons suddenly became obvious. I was frustrated because I was trying to find a particular friend but his Twitter account had the default logo; he hadn't yet customized it. I couldn't find him at a glance. I had to click on each of the people in my friends list who had … [Read more...]
Marketing With Web 2.0 – A Communications 2.0 Presentation
This is the full presentation Ann Treacy and I gave on marketing with Web 2.0 technologies, called Communications 2.0. We presented to a nonprofit communications class at Hamline University. This lecture is divided into twelve segments that cover the theories and technologies behind Web 2.0; marketing with photo sharing sites such as Flickr; podcasting and podcast marketing … [Read more...]
Communications 2.0 – Blog Search Engine Marketing With Technorati
This is the seventh part of a presentation Ann Treacy and I gave on Web 2.0 technologies, called Communications 2.0. We presented to a nonprofit communications class at Hamline University. The seventh segment discusses web log marketing through blog search engines such as Technorati: See also: Communications 2.0 - The Theory Of Web 2.0 - Part … [Read more...]
Technorati Gets Overhaul
If you blog, you are undoubtedly aware of the blog search engine Technorati. If you are not aware of it, you should acquaint yourself with it immediately. If you are a blog reader, Technorati is a great blog discovery tool; if you're a business person, it's a great tool for competition research and monitoring what people are saying about your company or industry; if … [Read more...]