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The Evolution Of Attention Metrics

The Evolution Of Attention Metrics

Amazon's Kindle Per-Page-Read Royalties   Amazon has caused a bit of an uproar over its recent decision to change the formula by which they pay eBook authors royalties when someone checks out their book via the Kindle Lending Library or through the all-you-can-read Kindle Unlimited subscription service. The National Post offers one take with it's The Tyranny Of The … [Read more...]

Poetry Is The Original Social Media

Earlier this year, during a going-away party for two of our interns, I don't remember how but the Lewis Carroll poem Jabberwocky came up in conversation and it became readily apparent that no one was familiar with the poem. I, of course, was appalled. So I found it online and started reading only to be confronted with odd looks. Why, Dave, are you reading nonsense? It's … [Read more...]

Kurt Vonnegut Jr., Webmaster

served by picapp.com While evaluating a potential client's Web site for proposal fodder recently, it quickly became apparent that this organization had made the common mistake of burying the good stuff. It is remarkable how often people put so little thought into their organization's home page, especially when you consider that for a typical web site, that page gets the … [Read more...]

The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

David EricksonPublished by David Erickson, VP of Online Marketing at Minneapolis Public Relations firm, Karwoski & Courage.

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