Posts Tagged ‘Yelp’
Yelp Economic Barometer Report
Yelp is becoming the barometer of the destroyed local economy because of the failure to bring the Coronavirus to heel.
Read MoreDigital Marketing News This Week
Topics: Netflix enlists Reddit digital detectives; Minnesota Search Engine Marketing Association’s virtual happy hours; the return of Apple’s Underdogs; reporter’s email newsletters; Amazon delays Prime Day; Hootsuite adds Google My Business; Yelp’s economic indicators; Facebook’s parallel universe;…and much more.
Read MorePandemic Sparking Renewed Interest In Victory Gardens
Victory Gardens, a tradition dating back to the Spanish Flu, are making a comeback in the age of COVID-19.
Read MoreThe COVID-19 Pandemic Is Changing Shopping Behavior
Yelp data helps illustrates how the coronavirus is effecting various types of retail businesses either positively or negatively.
Read MoreSearch Ad Revenue Share, 2017-2021 [TABLE]
Google’s position as the search advertising leader in the US is on solid footing, according to eMarketer’s latest US digital ad spending estimates. This year, Google will net more than 73% of US search ad spending, down less than 1 percentage point since 2018.
Read MoreHow Consumers Share Feedback About Customer Experiences [CHART]
People around the world say that customer experience is a competitive differentiator for brands. But do good or bad experiences reverberate beyond the customers themselves? As it stands, most people will tell someone about a very good or very bad experience.
Read MoreUS Digital Ad Revenue Share By Companies Not Named Google Or Facebook [TABLE]
Google and Facebook accounted for about 63% of US digital ad revenues in
2017. With the duopoly taking in almost two-thirds of US digital ad revenues, that leaves around a third of the market for every other firm to compete for.
Customer Experience Responses [CHART]
In a reversal from past research consumers are more likely to share good experiences than bad ones.
Read MoreOnline Reviews & Ratings [INFOGRAPHIC]
This infographic from Websitebuilder.org illustrates the facts and importance of online consumer reviews and ratings to a wide variety of businesses.
Read MoreAmericans' Daily Social Media Use By Device [CHART]
Some 19% of American adults visit a company’s Facebook page each day from a computer, and a similar proportion (17%) do so every day from their mobile phone.
Read More