Google recently optimized their own account profile pages by offering users the ability to change their profile URL from the default series of numbers to the account-holder’s username:
Google has also begun indexing these profiles:
The change is significant as it is yet another step by Google into the social Web. It is also another useful tool for reputation management efforts. The day I read about the URL feature, I changed my profile to see if it would affect search results.
Sure enough, a couple days later two of my Google profiles appeared at the bottom of the first page of search results for my name:
The Google profile pages even allow you to verify a domain name to associate with your profile to provide assurance that the profile is legitimate: