Beyond Social Media: Brandjacking [PODCAST]

By David Erickson | December 19, 2012

LISTEN: Hashtag Hijacks, Cheerios Screwed, Tragedy and Social Media [MP3]

This week’s highlights include a case of hijacked hashtags, Cheerios app fail, how social media shares the pain of a national tragedy, and Instagram’s suicide note.

B.L. Ochman, @whatsnext, What’s Next Blog, Albert Maruggi, @albertmaruggi Marketing Edge Podcast & David Erickson @derickson of e-strategy Blog & The Daily Numbers, discuss all that and more in this edition of Beyond Social Media.

Posted in Beyond Social Media, Citizen Marketing/Branding, Consumer Generated Media, Marketing Trends, Mobile Apps, Mobile Marketing, Online Behavior, Photo Sharing, Podcasts, Social Media Marketing, Video Marketing, Visual Communications and tagged Albert Maruggi, Barack Obama, BL Ochman, Brandjacking, BSMedia, Cheerios, Christmas, citizen branding, Crowdsourcing, facebook apps, Facebook Terms Of Use, Flickr, Genetically Modified Organisms, Gun Control, Holiday Marketing, Instagram, Jello, Kmart, NRA, Photo Marketing, Pitching Notes, Privacy, Skittles, Social Apps, Starbucks, The Color Run, Twitter, Verizon, Viral Marketing, Walmart, YouTube

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