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Confusing Branding: New York Texas Toast [PIC]

I grabbed these without thinking about it during the last trip to the grocery store and it only dawned on me as I was packing away the groceries just what exactly was wrong with this picture. NEW YORK Texas Toast?!? Could your branding get any more confusing? Could you pick two more dissimilar states with which to confuse people?

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About David Erickson

David Erickson is principal of e-Strategy Media, a digital marketing consultancy based in Minnesota. David has extensive experience in digital marketing and is often used as an expert source by media and asked to speak on the topic before organizations and to sit on panel discussions.

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