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Netflix Branded Content Examples & Wikipedia’s Battle Against Brands [VIDEO]

Beyond Social Media Show, Episode 53

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BEYOND SOCIAL MEDIA HOSTS

David Erickson

B.L. Ochman

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About David Erickson

David Erickson is principal of e-Strategy Media, a digital marketing consultancy based in Minnesota. David has extensive experience in digital marketing and is often used as an expert source by media and asked to speak on the topic before organizations and to sit on panel discussions.

1 Comment

  1. Sam Ford on June 23, 2014 at 9:36 02 am CDT

    I enjoyed the discussion you all had on Wikipedia on this episode. About a week before the Wikimedia Foundation’s announcement, you all may have seen that a group of PR/marketing/communications firms issued a statement explicitly acknowledging that our policies forbid this sort of Wikipedia editing and trying to generate more discussion around ethics in this space. For a bit more on it:
    http://blogs.hbr.org/2014/06/narrowing-the-chasm-between-pr-professionals-and-wikipedia/
    http://www.prweek.com/article/1298778/peppercomms-ford-industry-learn-wikipedia-community-not-landfill



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