B2B Marketing
What Is Social Selling?
Social Selling is a misnomer because the emphasis is not on selling but on building the trust & relationships that will lead to sales.
Read MoreLinkedIn Name Pronounciation Recordings
LinkedIn has added a nice new feature for people who have names that are difficult to pronounce. You can actually now record how to pronounce your name and attach that to your LinkedIn profile.
Read MoreContent Marketing Must-Haves
Content marketing is a buzzword, for sure, but there are several good reasons why it is still in use today after so many years.
Read MoreLinkedIn Best Practices For Business Development
10 LinkedIn best practices for business development consists of a combination of personal profile use, expert positioning, and company branding.
Read MoreLinkedIn Post Analytics
A review of LinkedIn Post Analytics offering for those who are posting content using LinkedIn’s publishing tool.
Read MoreHow To Use Twitter For Business: 5 Do’s & 1 Don’t
David Erickson shares several tips on how to use Twitter for business.
Read More5 Ways B2B Marketers Struggle With Content Marketing
Five ways in which B2B marketers struggle with content marketing as well as some ways they can improve.
Read More