2012 Republican Presidential Candidate Search Demographics
REPUBLICAN 2012 PRESIDENTIAL CANDIDATE SEARCH VOLUME Google LISTEN To The Daily Numbers podcast [MP3] 34.9% of the monthly searches for Republican presidential candidates were for Ron Paul. Rick Perry and Michele Bachmann had the next largest slices of the search pie with 19.1% each. Mitt Romney follows with 10.5%. Newt Gingrich got 7% of…Read More
Drunk News Anchor & Online Reputation Management
KEYWORD SEARCHES: ANNIE STENSRUD, KEYC, DRUNK NEWS ANCHOR & DRUNK ANCHOR YouTube 694,723 = The number of views the Annie Sensrud video has gained on YouTube. THOUGHT: The Internet can be cruel and unforgiving, especially when you commit the cardinal sin of making a mistake in public. Just ask Miss Teen USA. Or ask Annie Stensrud,…Read More
New Life For Old School Media?
TWO-THIRDS OF TABLET USERS HAVE A NEWS APP Pew Research Center’s Project for Excellence in Journalism 53% of tablet owners get news on their device every day. 42% read in-depth articles on tablet. 33% turn to new news sources on tablet. 30% spend more time getting news than before owning tablet. THOUGHT: One of my…Read More
B2B Content Marketing
B2B CONTENT MARKETING CHALLENGES MarketingProfs 41% of B2B marketers say producing engaging content is their biggest content marketing challenge. That’s up 14% from last year. 20% say it is producing enough content. 18% cite having the budget to produce enough content. THOUGHT: We’re approaching the point where people are realizing it is a given that…Read More
Text Messaging: The Dull, Old Object?
TEXT MARKETING ON THE DECLINE? AT&T 43% of companies are interested in mobile apps as part of their mobile strategy during the next year. 41% are interested in mobile barcodes. 40% are interested in mobile banner ads. 35% are interested in the mobile web. And 34% are interested in SMS messages. THOUGHT: It’s easy to…Read More
MORE MOBILE MOMS BabyCenter In 2009, 22% of mom mobile phone users regularly went online with their device. This year, 62% do. THOUGHT: First there was the celebrated Soccer Mom, then the Internet rolled around and we’ve got a rapid-fire list of various moms: Mommy Bloggers, Social Moms and Facebook Moms, and now Mobile Moms…Read More
The Rise Of The Social Business
BEHOLD: THE SOCIAL CEO CEO.com 1% of CEOs aged 50 and older maintain a work-related blog daily. 22% of CEOs aged 40-49 do so. 28% of CEOs younger than 40 years old do so. 2% of CEOs aged 50 and older use Twitter daily. 15% of CEOs aged 40-49 do so. 32% of CEOs younger…Read More
The Varieties Of Mobile Email Behavior
MOBILE EMAIL DAYPARTING iPass 35% of global mobile workers check their email first thing in the morning before they do anything else. THOUGHT: Data from a new report by Knotice shows that mobile’s share of all email opens rises consistently from noon until 5 AM and then dropping significantly by 9 AM, the beginning of…Read More
What's Your Brand's Genre?
MUSIC STREAMING eMusic 53% of US online music consumers have bought music files online. 51% have bought CDs or vinyl albums. 49% stream music online for free. 42% download music files online for free. But only 13% pay to stream music online. THOUGHT: People are getting accustomed to the idea of streaming content and the…Read More
LINKEDIN’S MOST (AND LEAST) CONNECTED WORDS Dan Zarella People with the word Recruiters in their LinkedIn title or summary are 40% more connected than the average LinkedIn user. People with the word Jesus on their profile are 60% less connected than the average user. THOUGHT: I doubt it would surprise anyone who uses LinkedIn that…Read More