Interviews Archives - e-Strategy

Managing Your Reputation Online

These are six essential things you need to think about to successfully manage your reputation online.

Rogers High School Social Media Controversy [VIDEO]

Rogers High School student Reid Sagehorn’s ill-considered tweet will likely force him to explain his role in this controversy for the rest of his life.

Target's Falling For You Branded Entertainment Campaign

Attitudes Toward Retail Product Videos 52% of online product video viewers are more confident in that product prior to purchasing it online 44% are more engaged with the retailer or brand as a result of watching their product videos 37% purchase more products on websites that feature product videos THOUGHT: Six years ago I wrote…

Beyond Social Media: Hospitality Trust & Papa Murphy's Praise [PODCAST]

The system for verifying the accuracy of travel comments on Trip Advisor undermines all of social commerce, will it limit its growth? Social Done Right – Papa Murphy’s community & company rally around their Little Monster photo contest.

Interview: What Are QR Codes?

Interview with David Erickson for a feature story by WCCO TV reporter Lindsey Seavert about QR codes.

Amazon Tablet Advantages

55% of consumers would seriously consider buying a tablet computer from Amazon.

Do Online Technologies Contribute To Civil Discourse?

David Erickson discusses one example of civic discourse in a high tech world.

Brian Solis Interviews Gary Vaynerchuk

Mall of America’s social media maven Lisa Grimm captured this interview of Gary Vaynerchuk by Brian Solis at South by Southwest.

SXSW Interactive

Blois Olson, Tunheim’s Executive Vice President, speaks with me about his experience at the South by Southwest Interactive conference and what it means for brands and communications agencies.

iPad 2 Means Business

Julio Ojeda-Zapata, technology columnist for the Pioneer Press and author of Twitter Means Business and iPad Means Business discusses the iPad 2 and its competition.