Mobile Marketing
Humin App – Contacts Redefined
The Humin mobile app is an evolution of the address book, letting you use your contact list in a more natural fashion by tapping into your social networks and syncing with email and your calendar.
Read MoreStraight Outta Meme
Straight Outta Compton provides a perfect case study in understanding online behavior and harnessing that behavior to build awareness.
Read MoreTweets In Google Mobile SERPs
Tweets in Google searches have begun to appear for users of the Google app and on the mobile web. Here’s how it works.
Read MoreGoogle’s Mobile Website Deadline
Google has been emphasizing the importance of mobile-friendliness as a ranking factor in mobile search for years. It has also been generally accepted among us search engine marketers that mobile-friendly websites likely get a boost in desktop search visibility, as well.
Read MoreC-Suite Slip-Ups & A Socially Charming Cabby [PODCAST]
Episode 74: BL and David discuss C-suite slip-ups, Twitter’s app sniffing, a charming St. Paul cabby; a 15-second video channel, and much, much more.
Read MoreGoogle's Karate Kid Robot & #TechnologyAndStuff [PODCAST]
Episode 72: BL & David discuss the Bill Cosby meme and social media storms that engulfed Dr. Oz and the New England Patriots, the Chevy Guy, & more.
Read MoreSucky Presentations, Twitter Vendettas & Audio Cards [PODCAST]
Episode 68: BL and David discuss discuss sucky presentations, how not to respond to critics on social media, Twitter Audio Cards, Google’s Dr. Chats & much more.
Read MoreMicrosoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]
Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.
Read MoreComcast Customer Service Call From Hell & Kindle Unlimited [VIDEO]
This episode of Beyond Social Media: Comcast’s viral customer service call; Kindle Unlimited; Greenpeace brandjacks LEGO; wedding drones & LinkedIn buys Newsle.
Read MoreLeBron's Announcement, Amazon Drones & Extreme Selfies [VIDEO]
Episode 55 of the Beyond Social Media show: David Erickson & BL Ochman discuss LeBron James’ deft announcement; Amazon Prime drones & the Extreme Selfie movement.
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